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Shop With Your ❤️ on Instagram

The holidays are a time to shop with your ❤️! We’ve curated collections of products inspired by some of this year’s top trends on Instagram. Whether you’re a #NewParent or need a holiday #PartyLewk, we’ve got a collection for you. Every product is shoppable on Instagram, and you can purchase using checkout without leaving the…

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Taking More Steps To Keep The People Who Use Instagram Safe

Nothing is more important to me than the safety of the people who use Instagram, particularly the most vulnerable. Suicide and self-harm are difficult and complex topics that people understandably care deeply about. These issues are complicated – there are many opinions about how best to approach them — but they matter a lot, and…

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Introducing Threads

Today, Facebook is launching Threads from Instagram, a new camera-first messaging app that helps you stay connected to your close friends. Over the last few years, we’ve introduced several new ways to share visually on Instagram and connect with people you care about – from sharing everyday moments on Stories to visual messages on Direct….

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Our Commitment to Lead the Fight Against Online Bullying

Our mission is to connect you with the people and things you love, which only works if people feel comfortable expressing themselves on Instagram. We know bullying is a challenge many face, particularly young people. We are committed to leading the industry in the fight against online bullying, and we are rethinking the whole experience…

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Celebrating #UntoldPride this Pride

This year, we’re celebrating the vibrant LGBTQ+ community that calls Instagram home with #UntoldPride — honoring history, empowering queer expression, and fostering safety across the platform. We’re rolling out colorful tools to help our community celebrate, updating our gender options in Profile and releasing an LGBTQ+ teen guide in partnership with The Trevor Project. #UntoldPride…

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IGTV Now Supports Landscape Videos

From Baby Ariel’s Love Triangle series to The Rock’s Mana and Gratitude series to Jameela Jamil’s I Weigh interview series with Sam Smith and Lizzo, it’s been amazing to see the vertical videos that our community has shared on IGTV. We’ve learned and grown a lot in this first year. In meeting with creators and…

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Making Explore an Even Better Home for Your Interests

People turn to Explore when they want to branch out from the accounts they already follow on Instagram. Today we’re announcing new designs in Explore, bringing you more ways to discover photos, videos, products and Stories relevant to your interests. When you go to Explore, you’ll now see a newly designed navigation bar, which features…

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Connecting You With Friends, Family and Interests on Instagram

People come to Instagram to be with their close friends. They stay to be inspired by art, fashion, sports and entertainment — as well as the people behind those crafts. Enabling expression and fostering those connections are at the heart of Instagram, and today we’re announcing new ways to strengthen those connections with the people…

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#ShareBlackStories on Instagram

People come to Instagram to express themselves and share their diverse, unique perspectives every day. To honor the Black community on Instagram and celebrate Black History Month in the U.S., we’re kicking off #ShareBlackStories this February. On the official @instagram account, you’ll see stories from incredible creators like Tawny Chatmon, Paola “Pao Pao” Mathé and…

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Changes We’re Making to Do More to Support and Protect the Most Vulnerable People who Use Instagram

At Instagram, nothing is more important to us than the safety of the people in our community. Over the past month we have seen that we are not where we need to be on self-harm and suicide, and that we need to do more to keep the most vulnerable people who use Instagram safe. That’s…

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