Menu Opener

Press News

Introducing Stories Highlights and Stories Archive

Today we’re introducing two new tools that let you hold on to your favorite moments from Instagram Stories and share them in ways that help you express yourself. Stories Highlights is a new part of your profile where you can express more of who you are through stories you’ve shared. And to help you build…

Read More

Celebrating a Community of 25 Million Businesses

Today we’re celebrating that the community of businesses on Instagram has grown to 25 million, the vast majority of which are small businesses. That’s up from 15 million in July. As 800 million use Instagram each month to discover and follow their passions, more and more people are using it to connect with businesses they…

Read More

Remix Photos From Friends in Direct

Starting today, you can remix your friends’ photos — then send them back for fun conversations. When viewing a photo message from a friend, tap the camera icon at the bottom and capture a reply. Your reply includes a sticker of what you’re replying to. Move and resize it, and add your own twist with…

Read More

New! Request to Join a Friend’s Live Video

Going live with a friend is now even easier. Starting today, when a friend is live, you can let them know you’d like to join in the fun and hang out live together. When watching a friend’s live video, simply tap the “Request” button in the comments section. You’ll see a confirmation that your friend…

Read More

Introducing New Stickers for Thanksgiving

Today we’re launching a new set of stickers to help celebrate Thanksgiving in the United States. From expressive turkeys and decorative gourds to a pumpkin spice latte for warming up as autumn draws to a close, these stickers help you add a little extra creativity to the moments you share throughout the holiday.

Read More

Expanding Uploads from your Camera Roll

Starting today, you can add photos and videos to your story, even if you took them more than 24 hours ago. Now, you’ll be able to easily find and choose anything from your camera roll and share it instantly with friends. Just like you normally would, swipe up from the camera to open your camera…

Read More

Introducing Superzoom and Halloween Creative Tools

Just in time for Halloween, you’ll see some new creative tools to help you turn any moment into something fun and entertaining: a new camera format called “Superzoom” and Halloween-inspired face filters and stickers. Superzoom Superzoom is an easy way to record a funny video with dramatic sound effects.When you open the camera, you’ll see…

Read More

Go Live with a Friend

Starting today, we’re introducing a fun way to go live with a friend. Now, you can hang out and go live together, whether you’re just doing homework or catching up on your day. Live video helps you share in an authentic way, but sometimes it can be intimidating when you’re on your own. It’s easy…

Read More

A New Face Filter to Brighten up the Moment

Today, you’ll see a new face filter that lets you brighten up the moment by placing a beam of light on your selfie or the world around you — even if the sun isn’t shining. Tap the light to change between the vertical and horizontal orientation or tap anywhere on the screen to move it….

Read More

Introducing Polls in Instagram Stories

Today we’re introducing an interactive poll sticker in Instagram Stories that lets you ask a question and see results from your friends and followers as they vote. Whether you’re trying to plan tomorrow’s outfit, choosing which class to take or figuring out where to go for dinner, now it’s easy to share a two-option poll…

Read More