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New Ways to Shop on Instagram

Instagram is the best place to connect with your friends and interests all in one place – and shopping is an essential, growing part of the Instagram community. In fact, more than 90 million accounts now tap to reveal tags in shopping posts on Instagram every month. Today we’re announcing two updates that make it…

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Happy Birthday, Instagram Stories!

Today marks two years since we launched Instagram Stories. Over the past two years, Stories has evolved to become the home for self-expression and casual sharing for more than 400 million Instagrammers every day. We’ve worked hard to bring innovative and exciting features to Stories that allow people to express themselves in new ways and…

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Introducing the Questions Sticker

Today we’re introducing an interactive questions sticker in Instagram Stories that lets your friends submit questions for you to answer. It’s a fun new way to start conversations with your friends so you can get to know each other better. Add a question sticker to your story by selecting it from the sticker tray after…

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Introducing Music in Stories

Today, we’re introducing music in Instagram Stories. Now you can add a soundtrack to your story that fits any moment and helps you express how you’re feeling. Instagram Stories is now used by 400 million every day, and we’re excited to give our community new ways to feel closer to their friends and followers. When…

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Introducing Video Chat, a New Explore, and More

Last month, we announced that new updates were coming to Instagram to bring you even closer to the people and things you love. These updates — including Video Chat, topic channels in Explore, and new camera effects for Stories — are rolling out today. Video Chat in Instagram Direct Now, you can video chat in…

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Bringing Shopping to Instagram Stories

Today we’re beginning to expand shopping beyond Feed to Instagram Stories. Instagram isn’t just a place of inspiration, it’s also a place of action, and we know that inspiration can come from anywhere. On Instagram Stories, when you see a sticker with a shopping bag icon tap on it to see more details about that…

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Introducing @mention Sharing

Starting today, when someone mentions you in their story, you’ll be able to share that photo or video into your own story. So, when you’re caught up in a soccer game or focused on a big project and you don’t take out your phone, you can still share the moment. When someone mentions you in…

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New: Share Feed Posts to Stories

Today, we’re introducing a new way to easily share feed posts to your story. When you come across something in feed that inspires you — like a post from a friend raising money for a cause or a photo of a new design from your favorite brand — you can now quickly share that post…

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Introducing the Emoji Slider

Today, we’re introducing the emoji slider sticker — a fun new way to interact with your friends on Instagram. The emoji slider lets you ask more nuanced questions when you want to find out how your friends feel about something — like how 🔥 an artist’s new single is or how 🌶 they like their…

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New Ways to Share and Connect on Instagram

Today, we’re announcing new ways to share in the moment on Stories, connect with friends over video and discover new interests on Explore. Stories Sharing to Stories: From a sticker of your new favorite song on Spotify to action shots from GoPro, it’s now easy to share what you’re up to or how you’re feeling…

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