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@shop Is Now Open

Today, @shop opens. @shop is a new account created for our community of people who love to shop, brought to you by the team at Instagram. 🌈✨ @shop is a celebration of small businesses and the creators behind them. The content on this account is inspired by our community of shoppers — you. @shop is…

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Connecting You With Friends, Family and Interests on Instagram

People come to Instagram to be with their close friends. They stay to be inspired by art, fashion, sports and entertainment — as well as the people behind those crafts. Enabling expression and fostering those connections are at the heart of Instagram, and today we’re announcing new ways to strengthen those connections with the people…

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By Working Together, We Can Win Against Hate

By Sheryl Sandberg — Chief Operating Officer at Facebook The terrorist attacks in Christchurch were an act of pure evil. All of us at Facebook stand with the victims, their families, the Muslim community, and all of New Zealand. It is deeply tragic when people face violence because of who they are and what they…

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Introducing Checkout on Instagram

Today, we’re introducing checkout on Instagram. When you find a product you love, you can now buy it without leaving the app.   When you tap to view a product from a brand’s shopping post, you’ll see a “Checkout on Instagram” button on the product page. Tap it to select from various options such as…

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#ShareBlackStories on Instagram

People come to Instagram to express themselves and share their diverse, unique perspectives every day. To honor the Black community on Instagram and celebrate Black History Month in the U.S., we’re kicking off #ShareBlackStories this February. On the official @instagram account, you’ll see stories from incredible creators like Tawny Chatmon, Paola “Pao Pao” Mathé and…

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Changes We’re Making to Do More to Support and Protect the Most Vulnerable People who Use Instagram

At Instagram, nothing is more important to us than the safety of the people in our community. Over the past month we have seen that we are not where we need to be on self-harm and suicide, and that we need to do more to keep the most vulnerable people who use Instagram safe. That’s…

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#SaferInternetDay

The theme of this year’s Safer Internet Day is “Together for a better internet.” We couldn’t agree more, and want to do our part by making sure you know about all the tools available to keep yourself safe, and how to look out for one another on Instagram. For more information about each feature, visit…

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New Ways to Interact on Instagram

Starting today, you’ll see new ways to interact with your friends and form a deeper connection with the people you follow on Instagram. You can now use the questions sticker for music recommendations in Stories or to connect in the moment with people you follow on Live. You’ll also see a new interactive sticker in…

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Instagram Year in Review 2018

  With 2018 almost coming to a close, we’d love to highlight some trends from the year and share all the different ways Instagram’s global community came to the platform to creatively express themselves and get closer to the people – and things – they love. We’re heartened to see that sharing love and kindness…

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Introducing the #InstaGiftGuide

This year, hashtags and brands — two important elements of the Instagram community — are coming together to bring you the ultimate holiday shopping guide. The #InstaGiftGuide matches six popular hashtag trends from 2018 with gift-worthy products from 34 brands on Instagram — and yes, the famous #catsofinstagram made the cut 😹. Whether you still…

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