Press News

Introducing Location and Hashtag Stories on Explore

Today we’re excited to announce two new ways to discover the world around you on Explore: location stories and hashtag stories. Now you can see what’s happening around you and find stories related to your interests. You’ll see a new story ring at the top of Explore filled with stories happening near you. These stories…

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New Stickers for Fun Phrases

Today, we’re rolling out a new sticker pack to help you add more context and creativity to your story. No matter what you’re doing or how you’re feeling, you can use these stickers to express yourself and share everyday moments. To use them, just open the camera and take a photo or video, then add…

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Introducing Face Filters and More on Instagram

Today, we’re introducing face filters in the camera, an easy way to turn an ordinary selfie into something fun and entertaining. Whether you’re sitting on the couch at home or out and about, face filters help you express yourself and have playful conversations with friends. From math equations swirling around your head to furry koala…

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New Stickers for Mother’s Day

Today, we’re rolling out a handful of stickers to help celebrate Mother’s Day. They’re available in several countries around the world.

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Find Your Support Community on Instagram

In May, people come together to highlight the importance of talking about mental health and encourage others to seek support and treatment. Mental illness can affect anyone, and according to the National Alliance on Mental Illness, in the United States alone half of all chronic mental illness begins by the age of 14. Every day…

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New Stickers for the End of the School Year

Today, we’re rolling out a handful of stickers to help celebrate the end of the school year in several countries around the world. Whether you’re getting ready for a formal event like prom or preparing for graduation, just open the camera and take a photo or video, then add as many stickers as you want.

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700 million

We’re thrilled to announce that our community has grown to more than 700 million Instagrammers. And the last 100 million of you joined faster than ever. We’ve made it even easier for people across the globe to join the Instagram community, share their experiences and strengthen connections to their friends and passions. With new features…

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Meet the Artists behind Geostickers in Instagram Stories, Plus New Stickers in Rio

Today we’re rolling out geostickers in Rio de Janeiro. As you’re traveling through Rio, you’ll see brand new geostickers appear throughout the city, each designed by local artists to capture the vibe of the city that they call home. You can add as many stickers as you want, adjust their size and placement and mix…

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Introducing New Ways to Organize Your Saved Posts

Starting this week, you can save posts into private collections. Tap and hold the bookmark icon underneath any post to save it directly to a collection. You can create and name a new collection when you save a post, or you can add it to one you’ve already created. You can also create a collection…

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New Stickers and More: Fun Ways to Be Creative in Stories and Direct

Today, we’re introducing new sticker tools that help you be even more creative, whether you’re sharing to your story or having conversations with your friends in Direct. Over 200 million people now use Instagram Stories every day to keep up with friends and accounts they love. And with recent updates to Direct, it’s never been…

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