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Improving your Instagram Profile

Your profile is where you share who you are on Instagram, so starting today we’re testing ways you can better express yourself and more easily connect with the people you care about on your profile. Over the next several weeks, you may see features re-arranged at the top of your profile including changes to icons,…

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Reducing Inauthentic Activity on Instagram

Recently, we’ve seen accounts use third-party apps to artificially grow their audience. Every day people come to Instagram to have real experiences, including genuine interactions. It is our responsibility to ensure these experiences aren’t disrupted by inauthentic activity. Starting today, we will begin removing inauthentic likes, follows and comments from accounts that use third-party apps…

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Introducing more ways to shop on Instagram

‘Tis the season of wish lists and gift giving! With the holidays just around the corner, we’re making it easier than ever to turn to Instagram for all of your holiday shopping needs. In September, we expanded Shopping on Instagram with the introduction of product stickers in Stories, so you can easily learn more when…

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Sharing Your Election Day Excitement on Instagram

For Election Day, we’re introducing two new ways for people in the US to share their voting excitement on Instagram: an “I Voted” sticker and a “We Voted!” story at the front of your stories bar. We’ve seen our community use Instagram to share that they voted with friends and family — and we’re thrilled…

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New Tools to Limit Bullying and Spread Kindness on Instagram

There is no place for bullying on Instagram. If people see that kind of hurtful behavior on our platform, they can report it, and we remove any content that violates our guidelines. But online bullying is complex, and we know we have more work to do to further limit bullying and spread kindness on Instagram….

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New Ways to Connect with Friends on Instagram

School is back in session in the US, and people are connecting with their classmates and sharing their school pride and experiences on Instagram. To make connecting and sharing with friends even easier, we’re globally launching nametag, an easy way to add friends in person. We’re also testing a new Instagram school communities feature in…

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Co-founders Kevin Systrom and Mike Krieger announce Adam Mosseri as new Head of Instagram

We are pleased to announce that Adam Mosseri, our current Vice President of Product, will become the Head of Instagram starting today. We are thrilled to hand over the reins to a product leader with a strong design background and a focus on craft and simplicity — as well as a deep understanding of the…

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Statement from Kevin Systrom, Instagram Co-Founder and CEO

Mike and I are grateful for the last eight years at Instagram and six years with the Facebook team. We’ve grown from 13 people to over a thousand with offices around the world, all while building products used and loved by a community of over one billion. We’re now ready for our next chapter. We’re…

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Say it with GIFs in DMs

Now you can message your friends with GIFs in Instagram Direct. From “LOL” to “I love you,” you can express yourself in countless visual ways when you’re messaging your friends. In any message thread, tap the new GIF button in the composer bar to open a library of the latest trending GIFs powered by GIPHY….

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Helping Our Community Register to Vote

Ahead of National Voter Registration Day, we are helping our community register to vote and get to the polls on November 6th. From today, Instagram will connect US voters with the information they need to get registered. And on Election Day, we’ll provide an “I voted” sticker so everyone can share their voting experience with…

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